Privacy Policy
1. Introduction
At Carton Rouge, we are committed to protecting the privacy and personal data of our collectors, clients, partners and website visitors.
This Privacy Policy explains how we collect, use, store and safeguard your personal information when you visit our website, contact our team, purchase an artwork, request information about our services, or interact with Carton Rouge.
Carton Rouge complies with the General Data Protection Regulation (GDPR) and all applicable data protection laws.
By using this website, you acknowledge that you have read and understood this Privacy Policy.
2. Data Controller
The controller responsible for processing your personal data is:
JCM Sport Technologie Consulting
Operating under the commercial brand Carton Rouge
7 rue du Onze Novembre 1918
49124 Saint-Barthélemy-d’Anjou
France
Email: contact@carton-rouge.com
Website: www.carton-rouge.agency
3. Personal Data We Collect
Depending on your interaction with Carton Rouge, we may collect the following information:
Personal Information
- Full name
- Email address
- Telephone number
- Postal address
- Country of residence
- Preferred language
- Company name
- VAT number (where applicable)
Project Information
- Artwork requests
- Artist preferences
- Live Painting enquiries
- Art leasing enquiries
- Commission requests
- Event details
- Delivery information
Technical Information
When visiting our website, certain information may be collected automatically, including:
- IP address
- Browser type
- Device type
- Operating system
- Website pages visited
- Time spent on the website
- Referring website
- General browsing statistics
This information helps us improve the performance and security of our website.
4. How We Collect Your Data
Your information may be collected when you:
- Contact Carton Rouge via our contact form
- Send us an email
- Request an artwork catalogue
- Request pricing information
- Enquire about an artwork
- Request a bespoke commission
- Request a Live Painting performance
- Request an Art Leasing proposal
- Subscribe to our newsletter
- Register for private exhibitions or collector events
- Download brochures or marketing material
- Communicate with us by telephone or video conference
Some technical information is collected automatically through cookies and analytics tools.
5. Purpose of Processing
We use your personal information for the following purposes:
Customer Services
- Responding to enquiries
- Providing artwork information
- Preparing quotations
- Managing artwork purchases
- Managing bespoke commissions
- Organising Live Painting performances
- Preparing Art Leasing proposals
- Coordinating artwork transportation
- Organising installation services
Marketing
- Sending newsletters
- Announcing new collections
- Inviting collectors to private events
- Sharing artist news
- Sending exhibition invitations
- Informing clients about exclusive releases
Website Improvement
- Analysing website traffic
- Improving website performance
- Enhancing user experience
- Maintaining website security
Legal Compliance
- Complying with legal obligations
- Maintaining accounting records
- Preventing fraud
- Protecting our legal rights
Carton Rouge never sells or rents your personal data to third parties.
6. Legal Basis for Processing
Carton Rouge processes personal information in accordance with Article 6 of the General Data Protection Regulation (GDPR).
Depending on the circumstances, processing is based on one or more of the following legal grounds:
- Your consent
- Performance of a contract
- Compliance with legal obligations
- Legitimate business interests
Where processing is based on your consent, you may withdraw that consent at any time without affecting the lawfulness of processing carried out before its withdrawal.
7. Newsletter & Marketing Communications
If you subscribe to our newsletter or choose to receive communications from Carton Rouge, you agree to receive information relating to our activities, including:
- New artwork releases
- Artist announcements
- Exhibition invitations
- Private collector events
- Live Painting experiences
- Art Leasing services
- Exclusive collaborations
- Market news and special offers
You may unsubscribe at any time by clicking the “Unsubscribe” link included in our emails or by contacting us directly at:
8. Data Retention
Carton Rouge retains personal information only for as long as necessary to fulfil the purposes described in this Privacy Policy or to comply with applicable legal and regulatory obligations.
Retention periods may vary depending on the nature of the relationship.
For example:
- Contact enquiries are retained for the time necessary to respond to your request.
- Client information may be retained for accounting and legal obligations in accordance with French legislation.
- Marketing preferences are retained until you withdraw your consent or unsubscribe from our communications.
When personal information is no longer required, it is securely deleted or anonymised.
9. Data Security
Carton Rouge is committed to protecting your personal information and implements appropriate technical and organisational measures designed to prevent:
- Unauthorised access
- Accidental loss
- Misuse
- Disclosure
- Alteration
- Destruction of personal data
Our security measures may include secure hosting, encrypted communications where appropriate, controlled access to personal information and regular security updates.
Although we strive to use commercially acceptable means to protect your data, no method of electronic transmission or storage can guarantee absolute security.
10. International Data Transfers
Carton Rouge operates internationally and may collaborate with clients, artists, suppliers and logistics partners located in different countries.
Where necessary, personal information may be processed or transferred outside your country of residence.
Whenever international transfers occur, Carton Rouge ensures that appropriate safeguards are implemented in accordance with applicable data protection legislation, including the General Data Protection Regulation (GDPR).
11. Third-Party Services
To operate efficiently, Carton Rouge may use trusted third-party service providers, including but not limited to:
- Website hosting providers
- Website analytics services
- Customer Relationship Management (CRM) platforms
- Email marketing providers
- Payment service providers
- Secure cloud storage providers
- Professional logistics and transport partners
- Video conferencing platforms
These providers process personal information only where necessary to perform their services and remain subject to their own privacy and security obligations.
Carton Rouge carefully selects partners that demonstrate appropriate standards of data protection.
12. Cookies
Our website uses cookies and similar technologies to improve your browsing experience and better understand how visitors interact with our website.
Cookies may be used for purposes such as:
- Remembering user preferences
- Improving website functionality
- Measuring website traffic
- Analysing visitor behaviour
- Improving website performance
- Supporting marketing campaigns
Most web browsers allow you to control or disable cookies through their settings.
Please note that disabling certain cookies may affect the functionality and user experience of this website.
13. Your Rights (GDPR)
In accordance with the General Data Protection Regulation (GDPR), you have the following rights regarding your personal data:
- The right to access your personal information.
- The right to request correction of inaccurate or incomplete information.
- The right to request the deletion of your personal data where legally applicable.
- The right to restrict or object to the processing of your personal information.
- The right to withdraw your consent at any time where processing is based on consent.
- The right to receive a copy of your personal data in a portable format where applicable.
- The right to lodge a complaint with the competent data protection authority.
To exercise any of these rights, please contact us at:
Email: contact@carton-rouge.com
We will respond to your request within the time limits required by applicable law.
14. Children’s Privacy
Carton Rouge does not knowingly collect or process personal information from children under the age of sixteen (16).
If we become aware that personal information relating to a child has been collected without appropriate parental consent, we will take reasonable steps to delete such information as soon as possible.
If you believe that a child has provided personal information through our website, please contact us immediately.
15. Links to Third-Party Websites
Our website may contain links to third-party websites, social media platforms or external services for your convenience.
These websites operate independently from Carton Rouge and maintain their own privacy policies.
Carton Rouge is not responsible for the content, privacy practices or security of third-party websites.
We encourage visitors to review the privacy policies of any external websites before providing personal information.
16. Augmented Reality Application
Carton Rouge may provide an Augmented Reality (AR) experience allowing visitors to visualise selected artworks within their own environment using a compatible mobile device.
Please note that:
- Not all artworks represented by Carton Rouge are currently available within the Augmented Reality application.
- Clients may request the integration of a specific artwork. Subject to technical feasibility and availability, Carton Rouge will make every reasonable effort to add the requested artwork.
To provide this experience, the application may request access to your device’s camera.
Camera access is used solely to display the artwork within your environment and is not used to record, store or transmit images or videos unless you expressly choose to do so.
The Augmented Reality experience is intended as a visualisation tool only.
The appearance of an artwork may vary slightly depending on:
- ambient lighting;
- natural sunlight;
- shadows;
- reflections;
- screen brightness;
- screen colour calibration;
- camera quality;
- device performance.
For this reason, minor differences in colour, texture or visual appearance may exist between the Augmented Reality visualisation and the physical artwork.
The AR visualisation is provided to help clients appreciate the approximate scale, proportions and placement of an artwork and does not constitute an exact contractual representation of the final piece.
17. Changes to this Privacy Policy
Carton Rouge reserves the right to update or modify this Privacy Policy at any time in order to reflect changes in our services, applicable legislation or data protection practices.
Any updates will be published on this page together with the revised “Last Updated” date.
We encourage visitors to review this Privacy Policy periodically to remain informed about how we protect personal information.
Continued use of our website following the publication of changes constitutes acceptance of the revised Privacy Policy.
18. Contact
If you have any questions regarding this Privacy Policy or the way your personal data is collected, processed or protected, please contact us:
Carton Rouge – International Contemporary Art Agency
Operated by JCM Sport Technologie Consulting
7 rue du Onze Novembre 1918
49124 Saint-Barthélemy-d’Anjou
France
Email: contact@carton-rouge.com
Website: www.carton-rouge.agency
We are committed to responding to all privacy-related requests as promptly as possible and in accordance with applicable data protection laws.